- Duration
- 12 Months,
- Location
- Online
- Next start term
- August 2025
- Study mode
- Online
- Course code
- MM
- First-year fee
- $2490
Overview
The Master of Management (MM) program at Crux Institute is designed for professionals aiming to develop advanced expertise in corporate leadership and brand strategy. The program combines four core modules in corporate management with a specialized track in Brand Strategy, Digital Branding, or Brand Entrepreneurship. Graduates complete a comprehensive 10,000-word research paper aligned with their specialization, preparing them for leadership roles in brand management, marketing strategy, and corporate communications.
The Master of Management (MM) program at Crux Institute offers an advanced, flexible curriculum designed for professionals seeking leadership roles in brand management, corporate strategy, and digital marketing. The program structure includes four comprehensive core modules in corporate governance, global business, financial management, and risk assessment, providing a strong foundation...
Study Experience
Authentic Learning Experiences
Enhance your skills through learning experiences that include industry case studies and authentic assessments. You will regularly reflect on your own career allowing you to contextualise your knowledge to your industry.
Experienced teaching team
Learn from practitioners who bring real-world experience and broad business perspectives. Our teaching teams have connections with industry that keep them informed of the latest trends and insights, and ensure you learn the most relevant industry knowledge.
Career Opportunities
- A Master of Management with a Focus in Branding prepares professionals to lead and shape brand-driven businesses in an increasingly competitive global market
- Combining strategic management principles with deep branding expertise, graduates are equipped to take on leadership roles such as Brand Manager, Marketing Director, Business Development Strategist, and Chief Marketing Officer across various industries, including luxury retail, consumer goods, technology, and hospitality
- This program emphasizes brand equity development, market positioning, consumer psychology, and digital brand transformation, enabling graduates to craft compelling brand narratives while driving business growth
- With the integration of AI, data analytics, and sustainability in branding, this qualification also opens pathways into brand consultancy, corporate strategy, and entrepreneurial brand building, ensuring professionals remain at the forefront of industry innovation
Structure &
Availability
The course structure and available locations can change depending on when you want to study. You can choose the intake that best suits you in the drop-down menu below.
Choose when you want to study
Available Locations
- Online
Your Course
You must complete four units (24 credits):
Unit Details
The units you'll study are listed below. Click on a unit to learn more.
Course Planner
To help you plan your studies and see which unit comes first, if one unit should be completed before another and when you will study each unit, check out our course planners.
Additional Information
Requirements
To Be Eligible
For your application to be considered, you must meet the following entry requirements.
Entry Requirements
View the Entry Requirements, including English Language Proficiency (ELP) requirements for this course.
During Your Study
While not needed to apply, you'll need to meet the following requirements throughout your studies.
Inherent Requirements
This course has inherent requirements that you must be able to meet to successfully complete your studies and participate in this profession.
Fees &
Scholarships
Choose when you want to study
Indicative First-Year Fee
How to Apply
Your Application Options
Apply direct
To apply for this course, submit a direct application to CRUX INSTITUTE.
Follow These Steps
Check you meet the course requirements
Review the entry requirements to ensure you're eligible for this course.
Learn moreApplication fee
Applicant must pay a non-refundable registration fee of USD 100 to process your application.
Submit your application
Direct application closing dates will be available soon.
Extra Admission Information
Learn about the assessment of applications and everything you need to know about receiving and accepting an offer to study with CRUX INSTITUTE.
Start Your Application
Use the Apply button below to access our Apply Online portal and start your application.
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